HOW our clients add 6+ figures/mo to their bottom line with iiinversion
For less than the cost of a junior employee: we'll take you from scattered lead generation to 30-50+ additional sales calls per month in about 90 days - without ad spend, agency fees, or adding more work to your plate - or you don't pay.
Watch this 6 minute video to find out how we're doing it.
FOR YOUR MODEL
Dominate your marketplace with any of the following business models.
Providing services to other businesses.
Coach others to improve their lives and businesses.
Charge businesses for advice on complex topics.
Courses, communities or products for businesses.
AVERAGE MEMBER metrics
Increase in top-line monthly revenue.
Increase in monthly recurring revenue.
Increase in bottom-line profits.
Reduction in customer churn.
Problem: Customer acquisition is difficult to dominate
Brands are not converting enough high quality customers from reliable channels at a profit.
CONFUSION & convolution
Navigating the abundance of advice from so many sources can be dizzying. Finding clarity and focus among these options requires careful consideration - choose wisely.
COSTS & COMPETITION
It's more expensive and complicated than ever to acquire customers with so much competition.
Your current profits don't offer the opportunity to expand your business, meaning future growth is in jeopardy.
Customers either don’t stay long enough to rely on, or you’re limited by your operational capacity for scale.
PATCH WORK: Current solutions aren't great
Here's how most of our members used to try to solve their acquisition and growth problems.
searching for content yourself
Wasting precious time and energy searching through countless websites on Google for content that may not even be worth your time. Finding quality growth-driven material without a background in the field can prove difficult and unreliable.
buying a course
Oftentimes you'll find yourself stuck navigating the same long and dull curriculum as everyone else. Once purchased there is little support or accountability with regard to putting learned concepts into action.
hiring marketers or agencies
You know the drill: It costs thousands per month and yet, you don't always get what you pay for. Big firms can be sluggish when it comes time to act; and you struggle against the preference of established clients. There’s another way.
getting a coach or consultant
Most coaching or consulting is "nose in, hands out". Meaning they have a lot of advice on what to do, but very little support in how to do it while ensuring it gets done.
solution: you need
a turn-key acquisition system to unlock reliable revenue growth
The Vault is a turn-key Acquisition Engine designed to be plugged into your operation to solve this. A proven model to profitably attract and convert customers at scale–without being tied to a channel that can shift its algorithm at any time and compromise your business.
here's how it works
we supply you with leads every month
1000-5000 niche specific contacts (that fit your target customer profile) are verified, cleaned, and delivered to you every month by our own team.
we unlock your hidden traffic with our pixel
We install our Identity Pixel on your landing pages to uncover who is actually visiting your funnel, even if they don't opt-in.
we work the leads for you using our software
We build you an in-house outbound marketing system directly in our software that synchs cold email and social media together in one inbox. We run both your site visitors, and the verified contacts through that system; having 100s of conversations per day with potential clients.
we train you and your team
You and your team simply close the incoming booked calls. We train you on how to scale this without scaling your time, while increasing conversion rates.
We track your growth weekly
Using our "Core 10" scorecard, we track your growth progression weekly across 10 metrics of success. Any irregularities are caught immediately.
all inside of the pro community
All of this happens on autopilot while you connect, collaborate and create more opportunities for yourself with other founders inside of our PRO community.
WITHOUT AN ACQUISITION ENGINE
There is no bridge between the value you create, and happy customers who give you money.
WITH AN ACQUISITION ENGINE
There is a bridge between the value you create, and unlimited happy customers who want to give you money. Done through process, systems, channels, data and prioritized actions.
which produces results like:
accelerate YOUr sales pipeline
Starting from zero, members close an average of 20-40 additional sales at $3K/month across 16 weeks. All from outbound. Then transition into scaling the system month-over-month. The math is the math.
upgrade your business model
Once conversions are solved, the objective is to transition you from having a high-paying CEO job, to owning a valuable asset that works without you.
double your profit margins
There is no metric more important than maximizing your profits. So, we double our member's margins in under 16 weeks.
master your operations
With a combination of systems and specialists–The Vault unlocks your ability to scale both lead generation and customer retention. Without scaling your personal time invested.
CustomerS who crush it.
HOW INTERESTING. LOOK AT ALL THE SOCIAL PROOF. #PERSUASION
Co-Founder, Definitive Edge Marketing
Founder, Aloha Body
Founder, Consulting Firm
Licensed Assets & systems
If you’ve ever done coaching or consulting with someone, they are very much “nose in, hands out”. Constructive VS Productive. They can tell you what to do, but you still have to go create, build, and implement your own stuff.
The Vault takes a different approach: you to have every email, DM sequence, funnel, automation, and every system you need licensed to you from our own business backend.
All you need to do is replace our name with yours and follow the frameworks to cut your time of implementation down from a month to a day.
Custom technology and tools
We build and implement custom technology to shrink the gap between start and success. Things like: delivering 5000 leads on your second day, giving you a custom CRM from which to attack those leads, and wrapping it in an operating system that gives you every process you need to convert them. This isn't your buddy's coaching program. This is the turn-key solution to your growth problems.
truly tactical training
Most books and courses are 80% fluff. You go through the same curriculum as everyone else. They're usually long, boring, repackaged information, and fail to show how to execute or even assist in the execution.
Our trainings are different. We create them for our internal team, and give them to you.
Every video is fewer than 10 minutes and designed for one thing only: speed of execution. You’ll have the ability to use the materials to train your team in the same way we train ours.
MANAGED BY METRICS
Have you ever done a fitness program with a coach? To ensure progress, they have you meticulously track your weight, training routines, calories, steps, and progress photos every week. If you want progress, you need to measure what needs managing.
We do the same thing here. We’ll be tracking:
- Top-line revenue growth
- Recurring revenue growth
- audience growth
- profit growth
- churn reduction
- price increases
- live marketing channels
- hours of workload reduced or leveraged
These are the metrics we optimize for, and the factors your Support Specialist will be guiding you on every week.
Information is valuable up until the moment you consume it. We focus on implementing tech and systems that compound it value over time.
Niteflow is your new single source of truth for all things outbound management. Across every platform, we teach you how to use our software to manage opportunities from click-to-close. Learn how to create audiences, execute campaigns, and drive qualified leads to calls; all in one spot.
Licensed business assets
Why start from scratch when you could access The Vault: every email, message sequence, funnel, automation and process required licensed to you from our own backend.
We spend thousands on testing live in the marketplace every month so you don't have to.
LEADS DELIVERED FOR YOU
No list? No problem. 1000-5000 qualified contacts are delivered to you during the onboarding process. And every month afterward. We consult to determine your business' ideal customer, then access our first-party database of over 200 million people, and 50 million businesses to build your personal lead package.
From there, it's all execution.
Custom business systems
Lead generation will quickly become a problem of the past when you join The Vault. With scale, comes operational issues. We crush those constraints by giving you our backend operating systems in plug-and-play templated format. From content operations, to team and sales management–we've got a system for that.
ACCELERATE YOUR RESULTS
Courses and coaches tell you what to do. We do it with you.
WE run your outbound for you
Instead of spending 4 hours per day running your own outreach engine, we inject our in-house team to do it for you. All you need to do is step into the conversation once we've set the stage. We make outbound marketing feel like inbound.
GET A FULL TIME SUPPORT
During your first 6 weeks you’ll have 3 full time people helping you succeed:
An Implementation Coach. This is a current business owner. They have already gone through the steps, built a powerhouse of a business, and removed themselves from it.
A Tech Coach. Most CEOs owners aren’t experts at building marketing funnels, running campaigns, setting up pages, and creating automation. The tech coach is.
A Coordinator. We all need someone to help us stick to the schedule. For you, that’s the coordinator.
Our focus is on answering the question: how quickly can you get from investment to ROI?
1-on-1 Onboarding & private community
Onboarding is done 1-on-1 with our Co-CEOs. Your 16 week plan is created collaboratively. Then, you'll enter our members-only community full of fellow growth practitioners. Community collaboration is half of the value found inside The Vault.
Executive weekly office hours
Never go a week without having your most specific, advanced, in-depth questions answered live with our growth specialists. We've built a system that works like 1-on-1 consulting without the price tag.
Here's how you'll use
the vault to build your acquisition engine
The fundamentals of growth may not be sexy. But they are necessary.
First, we’ll choose the right program for your company. There are different paths based on how far along your company is and what kind of product you have. If you are just starting out and need to get your lead generation engine live, there is a path for that. If your company is ready to start expanding, there is a path for that too.
Then you can move on to learning how to be a good growth leader. You will learn how to figure out how your business grows and how to take a systematic and holistic approach to growth.
Most people think growth is all about marketing. Real growth happens at a foundational level. This part of the program ensures your foundation is tightly aligned. You will:
- Intimately understand your market and ideal customer: Get inside their minds and understand how they think, the problems the face, and how your product uniquely serves them.
- Craft product messaging that cuts through the noise: Apply your market and customer research to nail positioning. We'll take you through our process for developing authentic, concise value props and messaging that converts.
- Develop your brand: Most CEOs think brand is only for late-stage companies. Not so. You'll learn why investing in brand early can give you a massive advantage over the competition and serves as a critical growth amplifier.
- Optimize your pricing and revenue model: businesses are hindering their growth by using the wrong monetization strategy. You'll implement a model strategy that perfectly aligns with your customers' needs, product, and marketing channels.
All the pieces are now in place to identify your optimal acquisition strategy. You'll learn how to evaluate and prioritize the best channels based on your specific goals and constraints while ensuring alignment with each component of your growth foundation.
It doesn't matter how great your acquisition strategy is, if you've got serious "leaks" in your funnel, it's going to be an uphill battle. That's why this part of the program helps you:
- Design a seamless onboarding experience to get new users to experience your product's core value and produce referrals.
- Write and design high-converting funnels to maximize the performance of your acquisition channels.
- Produce professional campaigns that get results. For the right reasons.
- Implement an outbound marketing system that effortlessly moves leads through your funnel to purchase.
- Set up analytics and conversion tracking so you can accurately assess how your growth engine is performing and identify areas for improvement.
You'll get access to our outbound channel playbooks. Each playbook takes you step by step through the process of building, optimizing, and scaling the channel.
Don't worry, you won't be tackling all of these channels at once. Our goal is to help you identify the 2 highest-ROI channels for you to focus on first.
When it comes to executing on the channels, your Niteflow Specialist will be operating all of the grunt work to get them going–freeing you up to focus on the highest leverage activities.
Knowledge is power and understanding your customers can give you an edge over competitors. This program will help you grow that "bank" of knowledge so it becomes invaluable to improve product-market fit, create messages that speak with resonance, or just find new ways to reach them. We'll show how experimentation fuels growth by introducing the research methods - like user surveys, split tests and session recordings – as well as our framework for turning insights into actionable hypotheses so testing never stops. Get ready to learn all about what makes customer understanding a superpower worth investing in.
Still have questions?
We'd love to walk your through the specifics of how The Vault can work for you.
who is our system for?
The Vault was created to help early-stage teams who have customers but need to grow. We've proven for five years that we are a great fit for agencies, coaches, consultants and digital product owners in nearly every niche, with any revenue model and target audience.
our system is highly suited for...
Founders, marketers, and operators willing to learn marketing and execute on their own. Since you'll execute on our terms, you can get results within weeks, not months. Be ready to work
- You don't want to spend $10k-$20K/mo on marketing agencies.
- You want to empower your team and keep growth in-house.
- You have a proven product but have struggled to consistently and efficiently grow revenue.
- You understand how to sell and capitalize on all the new lead-flow you'll experience from The Vault.
- You are doing between $10K-$100K/month in revenue
- You have customers, but you're having a hard time scaling your customer acquisition.
Who's not a fit?
- You'd rather outsource growth than do it yourself.
- You're looking for high-level theory and self-paced learning. The Vault is highly optimized for specific results and execution across 16 weeks.
- Later stage businesses above $100K-$250K/month that already have scale.
If you fall into this group, our consulting product, Growth Sprints, can help you build defensible growth.
CustomerS who crush it.
HOW INTERESTING. LOOK AT ALL THE SOCIAL PROOF. #PERSUASION
Co-Founder, Definitive Edge Marketing
Founder, Aloha Body
Founder, Consulting Firm
Questions we're most often asked.
1) Courses are full of filler, with very little application.
Other courses are focused on long, extremely comprehensive and theoretical content. And while there’s a time and place for that type of program format, it leaves very little room for real-world application. We do things a little differently.
Above all else, our program is designed to produce growth results as efficiently as possible. We do this by flipping the traditional teaching process/program structure on its head. Instead of optimizing for things like high page counts or “hours of video content”—which leads to curriculums that are 80% reading or watching and only 20% doing—we work hard to include only the best content so the bulk of your time is spent doing real growth work. In fact, our program is structured to be 20% learning and 80% implementing what you’ve learned.
2) Marketers and Agencies don't guarantee results, or give you skills.
Hiring external agencies or marketers are both expensive, and risky. First, you're charged a retainer fee regardless of result. Second, you're not left with any of the skills, knowledge, or internal systems required to continue scaling on your own. Third, your business and revenue model remains the same as everyone else - meaning you're applying growth efforts to a low-margin model.
The Vault focusses on guaranteeing results above and beyond what an agency can promise. Based on your actions. It is built upon systems, software, and tactical education while arming you with the skills required for in-house growth. We execute WITH you, create assets FOR you, while upgrading your revenue and operations model to maximize profits and differentiate your business in the marketplace.
Every week, you are managed by three core artifacts:
1) The Vault Training
Broken down into 12 weeks and 4 phases - your tactical training backend is used by both you and your team to learn the skills required for execution. Every video is fewer than 20 minutes.
2) The Vault Tracker
This is where the 10 most important business metrics and activities are tracked every week. The Tracker is where results from your actions are documented to provide proof and insight into what is working, and what isn't.
3) The Vault Action List
Every week, you'll be assigned a list of "Next-Actions" for you, our team, and your team to execute. 12 weeks. 12 checklists. Oriented around what the biggest opportunities for growth are in your business. Never second-guess your next move and understand WHY you're doing what you're doing.
Every day, you'll be learning the skills you need from The Vault Training, executing on the corresponding actions from The Vault Action List, while logging your progress in The Vault Tracker weekly.
Your questions are answered on our weekly office hours live call, with daily support from your Implementation Coach, Tech Coach, and Coordinator.
Meanwhile, your Niteflow specialist is executing 400 outreaches per day on your behalf to fill your CRM with qualified opportunities.
By simplifying the formula of success down into a cyclical daily structure, results become inevitable.
The Vault is designed around 12 weeks of execution to produce the desired initial results, upgrade your operation, and transition you from having a high-paying CEO job to owning a valuable asset that grows without you.
The degree and rate of results is determined by your starting point, and how well you execute across the program.
However-this is a system that continues to improve the longer it's run. Which is why we recommend a minimum 1 year commitment.
Agencies, Coaches, Consultants and digital product owners who are already doing $20,000/month or above. We collectively call them "Growth Practitioners".
The Vault is a good fit for you if:
1) You want to empower your team with systems, software, skills, and strategies while keep growth in-house.
2) You have a proven product but have struggled to consistently and efficiently grow revenue.
3) You want to upgrade that proven product with new and improved ways of monetizing your market.
4) You understand how to sell and capitalize on all the new lead-flow you'll experience from The Vault.
5) You have customers, but you're having a hard time scaling your customer acquisition.
6) You are willing and wanting to install Outbound and Content marketing as two mainstays of your customer acquisition department.
7) You are interested in adding 12-30 new high-ticket recurring customers to your roster, while profiting more than you ever have, an upgrading your operations to buy back your time as a founder.
Quite frankly, because it works. You’ll acquire the skills that 100’s of companies have used to produce hundreds of thousands and even millions in direct & incremental revenue. We strongly believe (and have data to prove) that the program is one of the highest-ROI investments a company can make.
Our pledge is to never have a member make less than 20-40X their investment back during the fist 16 weeks of their journey. A high-bar to hit. One we have spent seven years building solutions to ensure we do.
The baseline objective for every member is to produce the following:
1) 100-400 qualified sales opportunities in your pipeline
2) 25-100 converted new clients at the highest dollar value you ever have (our members charge between $3000-$10,000 per month . The range in annual value of results in the program is between $432,000-$3Million). Leading to a massive ROI.
3) A business operating system that is installed into your backend forever, leading to continuous growth long after The Vault is finished. The type of growth that elevates you as a founder to build something great.
4) A content system that is nurturing and building an audience for you across platforms.
5) Lifetime access to our private community of Growth Practitioners to collaborate with and learn from.
6) New ways to provide more value for and extract more revenue from every client you ever sell.
And much more.
get started today
Equip your team with the training, tactics, tools and playbooks required to accelerate your growth